Apcoa and Here partner on digital parking initiative


Apcoa Parking and Here Technologies have announced plans for a strategic technology and commercial partnership, which will develop and commercialise digital parking services and HD indoor maps of parking facilities in Europe.

The two companies’ complementary capabilities in parking and mapping will help them to jointly pursue business opportunities in the automotive and urban mobility sectors.

Initially, the two partners plan to enhance Apcoa’s almost 10,000 sites in 13 European countries with location data and services on the Here platform. Based on this, they aim to build a joint parking solution for car makers, mobility service providers and smart cities. Further target segments will include fleet operators, smart logistics and Tier 1 suppliers. The intention is to make this solution available and marketed through the Here Marketplace.

In addition, both companies are also looking to kickstart a joint initiative for the creation of HD 3D indoor maps of parking garages in Europe. This would enable the development of new services like autonomous valet parking and pre-booking of parking spaces for seamless end-to-end routing as well as augmented reality-related experiences for end users.

“We are very excited to join forces with Here to enhance the mobility experience of drivers across Europe with seamless digital parking services”, states Frank van der Sant, chief commercial officer at Apcoa. “And the development of HD 3D maps of our car parks for indoor navigation will be a real first to market innovation made available on a larger scale.”

“With our complementary strengths in parking and location technology, a partnership between Apcoa and Here is really a natural fit”, said Jorgen Behrens, chief product officer at Here Technologies. “We are looking forward to jointly building a broad portfolio of indoor parking maps for wayfinding and autonomous parking and also further expand the HERE Marketplace offering with this new content.”

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Tom has edited Traffic Technology International (TTi) magazine and its Traffic Technology Today website since May 2014. During his time at the title, he has interviewed some of the top transportation chiefs at public agencies around the world as well as CEOs of leading multinationals and ground-breaking start-ups. Tom's earlier career saw him working on some the UK's leading consumer magazine titles. He has a law degree from the London School of Economics (LSE).