Traffic Technology TodayTraffic Technology Today
  • News
    • A-D
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
    • E-J
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
    • K-S
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
    • T-Z
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    • May 2025
    • March 2025
    • December 2024
    • September 2024
    • June 2024
    • Archive Issues
    • Subscribe Free!
    • > Tolltrans
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
LinkedIn YouTube X (Twitter)
Subscribe >
Traffic Technology TodayTraffic Technology Today
  • News
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    1. May 2025
    2. March 2025
    3. December 2024
    4. September 2024
    5. June 2024
    6. March 2024
    7. Archive Issues
    8. Subscribe Free!
    9. > Tolltrans
    Featured
    New issue graphic
    May 7, 2025

    Read the new TTi digital magazine online now – May 2025

    ITS By Tom Stone
    Recent
    New issue graphic

    Read the new TTi digital magazine online now – May 2025

    May 7, 2025

    NEW TTi MAGAZINE! Read the March 2025 digital edition online now

    March 21, 2025

    Digital magazine – read the new issue of TTi online for free – December 2024

    December 12, 2024
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
Traffic Technology TodayTraffic Technology Today
Variable Message Signs

SRL offers scalable traffic management software for mobile hire market

Roisin ReidyBy Roisin ReidyJune 1, 20222 Mins Read
Share LinkedIn Twitter Facebook Email

UK mobile ITS (intelligent transport system) equipment hire supplier SRL is providing local authorities with a scalable traffic management software platform through Swarco’s Sign Manager.

SRL is traffic technology specialist Swarco’s exclusive temporary and portable VMS (variable message sign) hire partner. Until now, SRL’s customers managed their VMS via Swarco’s Zephyr sign management software. SRL is now moving to Swarco’s newer Sign Manager solution, which enables urban traffic managers to integrate mobile signs within their permanent UTMC (urban traffic management and control) networks and so coordinate their entire fleet more efficiently.

Sign Manager is part of Swarco’s MyCity modular scalable urban mobility management software platform, which brings together a number of different traffic management solutions. SRL plans to expand its MyCity portfolio beyond Sign Manager, to include a broader range of mobile product categories in addition to VMS. This will allow customers to simultaneously address a wide range of traffic priorities such as congestion and air quality via the exchange of data between multiple ITS solutions.

With its adoption of MyCity, SRL can provide urban traffic managers with a scalable software platform that can be continually modified in response to demand and technological advances.

“The introduction of Sign Manager will immediately give SRL customers such as local authorities, the ability to manage their entire mobile and permanent VMS network with greater efficiency,” says Iain McDonald, SRL’s director of business development. “The adoption of MyCity is an important step for SRL as it works to help join the dots between temporary and permanent ITS technology, which is a corporate priority.”

John Pickworth, Swarco’s managing director, adds: “SRL’s adoption of MyCity offers exciting new opportunities to the local authority hire market, which will now be able to efficiently tackle rapidly evolving urban mobility challenges.”

Share. Twitter LinkedIn Facebook Email
Previous ArticleITS (UK) Awards 2022: call for nominations
Next Article Reduced carbon asphalt trialled on UK road resurface
Roisin Reidy

Related Posts

Variable Message Signs

Innovative signage helps reduce driver frustration through roadworks

January 14, 20252 Mins Read
Infrastructure

Swarco’s Prism signs achieve TOPAS 2517C approval in UK

November 28, 20242 Mins Read
Event News

HIGHWAYS UK VIDEO: MVIS and Mooven collaborate on live data and VMS

October 18, 20241 Min Read
Latest Posts
Fibes Exhibition Centre, Seville

EXCLUSIVE: ITS European Congress Guide

May 9, 2025
New issue graphic

Read the new TTi digital magazine online now – May 2025

May 7, 2025

Adept Live Labs 2 launches pledge to drive decarbonisation across UK highways

May 7, 2025
FREE WEEKLY NEWS EMAIL!

Get the ‘best of the week’ from TrafficTechnologyToday.com direct to your inbox every Thursday


Supplier Spotlights
Our Social Channels
  • Twitter
  • YouTube
  • LinkedIn
Getting in Touch
  • Free Email Newsletters
  • Contact Us
  • Meet the Editors
  • Supplier Spotlight

Upcoming Events

May 19
May 19 - May 21

ITS European Congress – Seville 2025

May 21
May 21 - May 22

Traffex

Jun 17
June 17 - June 19

Intertraffic Americas – Mexico City 2025

View Calendar
© 2023 Mark Allen Group Ltd | All Rights Reserved
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.