Traffic Technology TodayTraffic Technology Today
  • News
    • A-D
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
    • E-J
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
    • K-S
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
    • T-Z
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    • May 2025
    • March 2025
    • December 2024
    • September 2024
    • June 2024
    • Archive Issues
    • Subscribe Free!
    • > Tolltrans
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
LinkedIn YouTube X (Twitter)
Subscribe >
Traffic Technology TodayTraffic Technology Today
  • News
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    1. May 2025
    2. March 2025
    3. December 2024
    4. September 2024
    5. June 2024
    6. March 2024
    7. Archive Issues
    8. Subscribe Free!
    9. > Tolltrans
    Featured
    New issue graphic
    May 7, 2025

    Read the new TTi digital magazine online now – May 2025

    ITS By Tom Stone
    Recent
    New issue graphic

    Read the new TTi digital magazine online now – May 2025

    May 7, 2025

    NEW TTi MAGAZINE! Read the March 2025 digital edition online now

    March 21, 2025

    Digital magazine – read the new issue of TTi online for free – December 2024

    December 12, 2024
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
Traffic Technology TodayTraffic Technology Today
ITS

TECHNOLOGY PROFILE: Using digital technology to transform traffic management in cities

PTV Group, part of UmovityBy PTV Group, part of UmovityMarch 28, 20243 Mins Read
Share LinkedIn Twitter Facebook Email

In this article PTV looks at the new digital solutions available to traffic managers today, including AI traffic modeling systems that help to enhance traffic flows in real time,with self-learning forecasts for the next 30 to 120 minutes

Advancing the digital transformation and harnessing its potential is not only on the agenda in the world’s major cities but is also a high priority for most smaller towns and municipalities. The envisioned smart city of the future hinges on intelligent and interconnected systems, with transportation being a focal point.

According to a recent study, intelligent transportation systems (ITS) could potentially save cities up to US$277bn by 2025, predominantly by curbing congestion and emissions while bolstering road safety. However, smaller cities and regions, constrained by limited resources, often encounter hurdles in embracing digital systems for monitoring and proactively managing traffic flows.

Processing data flows

In today‘s mobility sector, large amounts of data are generated daily, presenting myriad opportunities to enhance mobility efficiency. Roadway sensors, for instance, offer more comprehensive data sets on traffic flows than ever before, facilitating real-time detection of vehicles and pedestrians, including trajectory, vehicle classification, near-miss events, red-light running, excessive vehicle queuing, and other critical roadway insights.

Advanced traffic management solutions further process the diverse mobility data from various sources, enabling the monitoring and proactive control of traffic flows. Cities such as Vienna or Taichung rely on PTV Optima, a globally recognized standard software for traffic operations management.

Nevertheless, smaller towns or communities, lacking the time or resources to establish and maintain advanced traffic management infrastructures, often lag in the realm of digitalization.

“With these cities and road authorities in mind, we designed PTV Flows,” explained Christian U Haas, CEO of PTV Group, part of Umovity. “This cloud-based and AI-powered tool enables cities and road authorities to proactively manage traffic flows even without access to advanced traffic management infrastructures or detectors.”

What is PTV Flows?

PTV Flows embeds detailed maps and floating car data (FCD) from major providers such as TomTom that are updated automatically and have extensive coverage. Using machine learning and state-of-the-art algorithms, the cost-effective solution analyzes historical and current speeds as well as specific KPIs monitoring zones or corridors. By identifying patterns and trends, the self-learning system generates forecasts for the next 30 to 120 minutes. Automatic and predictive alerts enable traffic operators to anticipate potential issues and take proactive measures to mitigate congestion. Additionally, relevant stakeholders, including law enforcement agencies, can receive immediate notifications.

PTW Flows map of current traffic situation

Christian U Haas emphasized, “PTV Flows simplifies the initial steps for cities and municipalities towards transport digitalization. This lightweight tool will revolutionize their daily operations. PTV Flows not only empowers operators to proactively manage traffic, thereby reducing delays and enhancing safety but also enhances overall transport system efficiency.”

Beyond traffic management centers, the tool can cater to a broad spectrum of use cases such as real-time monitoring of construction sites or evaluating the network performance of motorways or automating activation of traffic schemes using predictive alerts.

PTV Flows email alert

The software can also be easily and flexibly adapted to different user needs. Installation is hassle-free as PTV Flows operates directly from the browser or seamlessly integrates via API into existing systems. Furthermore, integration with Econolite‘s Saas product Centracs Mobility will be available soon enabling advanced prediction and control within the same operational environment.

Visitors of Intertraffic Amsterdam on April 16-19 can explore PTV Flows at booth #216, hall 2 (02.216).

Share. Twitter LinkedIn Facebook Email
Previous ArticleIBTTA issues statement following Baltimore bridge collapse
Next Article Iteris to enhance 511 road management system for South Dakota
PTV Group, part of Umovity

Related Posts

Event News

Podcast 50: ITS UK’s Max Sugarman on his vision for the future of transportation

June 9, 20251 Min Read
A picture of IKIO and bitsensing signing the MoU
ITS

bitsensing and IKIO Technologies to deploy AI-based ITS solution in India

June 4, 20252 Mins Read
Event News

Korea hosts record-breaking ITS Asia-Pacific Forum

June 3, 20253 Mins Read
Latest Posts
A young woman with long dark hair singing on stage

APCOA to manage parking at Utilita Arena Birmingham for Katy Perry and Iron Maiden

June 12, 2025
White man with short hair smiling on a sunny day in front of green bush

OPINION: Why lower crash rates don’t always indicate safer roads

June 11, 2025
Busy city - bus passing by with the British Union Jack on the side of bus - motion blur effect - fractal pattern effect - abstract art illustration

UK Spending Review includes billions to decarbonize transport – industry reacts

June 11, 2025
FREE WEEKLY NEWS EMAIL!

Get the ‘best of the week’ from TrafficTechnologyToday.com direct to your inbox every Thursday


Supplier Spotlights
Our Social Channels
  • Twitter
  • YouTube
  • LinkedIn
Getting in Touch
  • Free Email Newsletters
  • Contact Us
  • About Us
  • Supplier Spotlight

Upcoming Events

Jun 17
June 17 - June 19

Intertraffic Americas – Mexico City 2025

Jun 18
June 18 - June 19

Move London 2025

Jul 26
July 26 - July 29

2025 Maintenance, Engineering & Roadway Operations Workshop

View Calendar
© 2023 Mark Allen Group Ltd | All Rights Reserved
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.