Traffic Technology TodayTraffic Technology Today
  • News
    • A-D
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
    • E-J
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
    • K-S
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
    • T-Z
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    • May 2025
    • March 2025
    • December 2024
    • September 2024
    • June 2024
    • Archive Issues
    • Subscribe Free!
    • > Tolltrans
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
LinkedIn YouTube X (Twitter)
Subscribe >
Traffic Technology TodayTraffic Technology Today
  • News
      • Appointments & Staffing
      • Asset Management
      • Autonomous Vehicles & ADAS
      • Awards
      • Cloud Computing
      • Congestion Reduction
      • Connected Vehicles
      • Covid-19
      • Cybersecurity
      • Data & Modeling
      • Deals, Acquisitions & Mergers
      • Electric vehicles & infrastructure
      • Emissions & Low Emission Zones
      • Enforcement
      • Event News
      • Funding
      • Incident Detection
      • Infrastructure
      • Intersections & Traffic Signals
      • ITS
      • Legal / Government Regulation
      • Machine Vision / ALPR
      • Mapping
      • Mobility as a Service
      • Multimodality & Micromobility
      • Planning, Testing, R&D
      • Public transit
      • Safety
      • Smart Cities
      • Smart Parking
      • Tolling
      • Traffic counting & categorization
      • Traffic Management
      • Traveler Information Systems
      • Tunnels & Bridges
      • Variable Message Signs
      • Vulnerable Road Users
      • Weather systems
  • Features
    • Features
    • Opinion
  • Online Magazines
    1. May 2025
    2. March 2025
    3. December 2024
    4. September 2024
    5. June 2024
    6. March 2024
    7. Archive Issues
    8. Subscribe Free!
    9. > Tolltrans
    Featured
    New issue graphic
    May 7, 2025

    Read the new TTi digital magazine online now – May 2025

    ITS By Tom Stone
    Recent
    New issue graphic

    Read the new TTi digital magazine online now – May 2025

    May 7, 2025

    NEW TTi MAGAZINE! Read the March 2025 digital edition online now

    March 21, 2025

    Digital magazine – read the new issue of TTi online for free – December 2024

    December 12, 2024
  • Video & Audio
    • Video
    • Audio
  • Podcast
  • Events
  • Webinars
  • Technology Profiles
LinkedIn YouTube X (Twitter)
Traffic Technology TodayTraffic Technology Today
ITS

Sugar Land’s new Waze partnership to further improve its award-winning ITS program

Tom StoneBy Tom StoneAugust 17, 20183 Mins Read
Share LinkedIn Twitter Facebook Email

Already considered to have one of the most sophisticated traffic management systems in the Houston Metropolitan Area, the City of Sugar Land’s intelligent transportation system (ITS) has been given further capabilities due to a new two-way data-sharing partnership with Waze.

A Google company, Waze operates the world’s largest community-based traffic and navigation app. Sugar Land is the latest Texas city to join the company’s Connected Citizens Program, which will enhance the information already available to drivers through the addition of free, real-time crowdsourced traffic data from the Waze app.

The collaboration will provide Sugar Land traffic engineers with an unprecedented look at real-time road activity, enabling its state-of-the-art Traffic Management Center (TMC) to harness real-time driver insights to reduce congestion and make better-informed planning decisions.

Established as a two-way data share, Waze will provide Sugar Land’s ITS website with real-time, anonymous, driver-generated incident and slow-down information directly from the source — drivers and passengers themselves.

In exchange, Sugar Land will provide real-time construction, crash, event and road-closure data to Waze to return one of the most succinct, thorough views of current road conditions available. Sugar Land’s partnership with Waze directly addresses a need identified by residents in its most recent Citizen Satisfaction Survey.

While residents gave the city high marks for customer service, citizen communications and public safety, mobility continues to be an area of concern with an interest on further improvement.

The Waze partnership builds on past efforts and provides a foundation for future traffic initiatives identified in Sugar Land’s ITS Operations Plan, which is updated every four to five years to identify opportunities to improve mobility. Since the inception of the capital program, completed projects have:

• Improved traffic signal detection;

• Added essential traffic data gathering capabilities;

• Upgraded the school beacon system;

• Improved the city’s ITS website to help motorists with travel information;

• Optimized traffic signal timing on major corridors within the city;

• Upgraded traffic controllers with latest hardware/software;

• Implemented adaptive signal control on SH 6, with additional systems being deployed on US Highway 90A, and University Boulevard.

The majority of the equipment deployed in Sugar Land has been developed and manufactured by Trafficware Inc., which is based in the city. The technology includes more than 1,300 of the company’s wireless Valence Pod Detection System sensors, which are installed in the pavement at intersections to measure traffic volumes and enables the Trafficware ATMS.now adaptive traffic management platform to make real-time adjustments to signals based on demand. In 2017, the city received two awards from the American Public Works Association and ITS Texas for innovative use of technology.

“Designed as a free, two-way data share of publicly available traffic information, the Connected Citizens Program will promote greater efficiency, deeper insights, and safer roads for our citizens,” said Sugar Land’s director of public works, Rob Valenzuela.

“All of our ITS projects have brought benefits such as improved travel times on major corridors, real-time/historic traffic data which assists staff in making operation decisions, better sharing of traffic information to motorists, and a more reliable/self-reporting school beacon system.”

Share. Twitter LinkedIn Facebook Email
Previous ArticleCulver City awards new bus signal priority system contract in Southern California
Next Article DelDOT uses drones to manage special events traffic and road closures
Tom Stone

Tom has edited Traffic Technology International (TTi) magazine and its Traffic Technology Today website since May 2014. During his time at the title, he has interviewed some of the top transportation chiefs at public agencies around the world as well as CEOs of leading multinationals and ground-breaking start-ups. Tom's earlier career saw him working on some the UK's leading consumer magazine titles. He has a law degree from the London School of Economics (LSE).

Related Posts

New issue graphic
ITS

Read the new TTi digital magazine online now – May 2025

May 7, 20252 Mins Read
ITS

TECH PROFILE: The future of mobility network management

May 6, 20253 Mins Read
Funding

Podcast 49: Kirk Steudle on the new US Administration, public vs private and the future of ITS

May 2, 20251 Min Read
Latest Posts
New issue graphic

Read the new TTi digital magazine online now – May 2025

May 7, 2025

Adept Live Labs 2 launches pledge to drive decarbonisation across UK highways

May 7, 2025

AUDIO: What is distracted driving?

May 7, 2025
FREE WEEKLY NEWS EMAIL!

Get the ‘best of the week’ from TrafficTechnologyToday.com direct to your inbox every Thursday


Supplier Spotlights
Our Social Channels
  • Twitter
  • YouTube
  • LinkedIn
Getting in Touch
  • Free Email Newsletters
  • Contact Us
  • Meet the Editors
  • Supplier Spotlight

Upcoming Events

May 19
May 19 - May 21

ITS European Congress – Seville 2025

May 21
May 21 - May 22

Traffex

Jun 17
June 17 - June 19

Intertraffic Americas – Mexico City 2025

View Calendar
© 2023 Mark Allen Group Ltd | All Rights Reserved
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.