Transport technology firm UrbanThings and MaaS provider SkedGo have announced a new strategic partnership, which will see the two firms’ technology platforms combine to deliver preference-based journey planning with a sustainability focus.
The partnership will combine SkedGo’s expertise in journey planning and routing with UrbanThings’ experience in ticketing and real-time information to support operators and cities with access to a deeper level of configuration for their journey planning offerings.
As well as promoting the availability of operator’s services, this will help encourage sustainable travel options with better routes, taking into account customers’ travel preferences and habits.
With UrbanThings’ ongoing focus on making travel easier for customers, partnering with SkedGo will give UrbanThings a much richer set of advanced journey-planning capabilities and empower its passenger app users.
Guy Sutherland, head of bids and partnerships at UrbanThings, said, “Working with SkedGo will supercharge our journey planning offering. This enhancement will allow us to provide much more sophisticated preference-based journey plans to simplify the customer experience and improve the visibility of how their preferred operators can provide a sustainable and convenient travel choice with a journey that suits them.”
Joshua Biondi, business development manager, Europe at SkedGo, added, “Our collaboration with UrbanThings is a testament to the empowering relationship between account-based ticketing and advanced journey planning capabilities. We bring our respective expertise and technology together within a seamlessly integrated solution, to create a best-in-class plan, book and pay mobility experience. This will empower users to make more informed and ultimately more sustainable travel decisions and reflects our own commitment to sustainable transport.”