Traffic Technology Today.com
Subscribe to Traffic Technology
Subscribe to Traffic Technology
   Sort by: relevance most recent
  

NEWS >>

Hamburg and Here to partner on intelligent mobility projects

Mapping and location services company Here Technologies and the City of Hamburg have signed a memorandum of understanding (MoU) to share traffic-relevant data, with the joint goal of enhancing traffic safety and reducing noise and pollutant emissions by improving traffic flows.

The two parties aim to cooperate in various areas and to start joint projects, and as part of the partnership Hamburg will provide Here with access to up-to-date, non-personal data related to public transit, construction sites, major events and parking availability.

This will be integrated into Here’s Reality Index, its vast database of location-based information. Based on this data, both partners can jointly or separately develop services and provide information to transport users, helping them to take the best decisions and enabling Hamburg to improve its traffic management. In addition, both partners plan to co-operate on enabling automated driving in urban environments. For this, Here can provide HD Live Map, its highly-advanced map that supports autonomous driving.

In March, Hamburg submitted the German application to host the 2021 ITS World Congress to the European ITS organization ERTICO. Hamburg, which has a population of 1.8 million, plans to organize the congress together with Germany’s Federal Ministry of Transport and Digital Infrastructure. The application has strong backing beyond the city’s borders, with commitment to support the event from businesses, as well as science and industry associations. The decision on which city is to host 2021 congress will be announced at the upcoming ITS World Congress in Montreal, Canada, at the end of October.

“The partnership supports our goal to transform Hamburg into a model city for modern mobility; this will make traffic for citizens more efficient, comfortable and environmentally friendly,” explained Frank Horch, Hamburg’s Senator for Economy, Transport and Innovation. “We want to offer companies that aim to develop intelligent solutions in our city a good test field. At the same time, we will prioritize the protection of personal data in all matters.”

Leon van de Pas, SVP for the Internet of Things (IoT) at Here Technologies, said, “Our advanced location technology and precise digital maps have enormous potential to make mobility more efficient, safer and sustainable for people. Through partnerships with forward-thinking cities like Hamburg, we look forward to demonstrating the positive impact of our technology on urban life.”

September 18, 2017

Written by Adam Frost

Email


RECEIVE THE
LATEST NEWS


Your email address:



Monthly Poll >>

Will the public ever accept road user charging?

MAGAZINE >>

Read latest issueNEW DIGITAL EDITION:

The Oct/Nov 2017 issue of Traffic Technology International is now online.

Click here to read digital version
Click here to subscribe

Read now >>

VISION ZERO >>

Read latest issueNEW DIGITAL EDITION:

The June 2017 issue of Vision Zero International is now online.

Click here to read digital version
Click here to subscribe

Read now >>

INTERTRAFFIC WORLD >>

Read latest issueNEW DIGITAL EDITION:

Intertraffic World 2018 showcase is now online.


Click here to read digital version
Click here to subscribe

Read now >>


TOLLTRANS >>

Read latest issueNEW DIGITAL EDITION:

Tolltrans 2017 is now online.



Click here to read digital version
Click here to subscribe

Read now >>