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ITS America releases market data report

The Intelligent Transportation Society of America (ITS America) has released a new report detailing USA revenue estimates of eight ITS service packages, as defined by the National ITS Architecture and an analysis of the opportunities and challenges currently facing the ITS industry. The report, entitled ‘The US Intelligent Transportation Systems Market: Revenues of Service, Opportunities and Challenges’, is an update to the August 2011 report, “Sizing the US and North American Intelligent Transportation System Market: Market Data Study of ITS Revenues and Employment’. Following up on the results from the previous study, the new report offers a detailed breakdown of the granular market data that has been desired by the country’s ITS community.

The ideas and data in the report offer unique insight into the largely diverse ITS industry, surveying more than 35 ITS individuals with domain expertise in the primary ITS key focus areas. It also provides an acute analysis of the technical trends, opportunities for growth and challenges the industry is facing. ITS America’s transportation program specialist, Adrian Guan, who spearheads the organization’s work on market data research and is the author of the report, said, “Our research indicates that there is a vast amount of ITS data being generated, processed and exchanged faster and more efficiently than ever before. While challenges in funding and institutional concerns remain, it’s apparent that investing in technological advancements will boost the intelligence of our nation’s transportation systems and propel America forward.”

ITS America, and its partner e.Republic, will release the next market data study in April, which will focus on current and planned state DOT ITS spending. The report will feature detailed, demand-side, market information on the size of intelligent transportation spend across all 50 states and eight key categories. The report will also include fresh quantitative survey results of the trends, attitudes and potential tactics from state and local leaders in the intelligent transportation sector.

January 15, 2013

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